Green redesign

Published 9:22 am Monday, May 11, 2009

Alden woman Holly Page is trying to get the word out that people can be more environmentally friendly. And if they don’t feel like they can do it alone, they can come to her for help.

Her store, 115 REdesign, which opened on Broadway Avenue this weekend, shows what good can come out of taking old furniture or household items, fixing them up and giving them a new look.

The store, at 115 S. Broadway Ave., is not a used-a-bit store. In fact, when you walk inside, everything looks like new, just maybe a bit vintage.

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“I just want to get the word out that you don’t want to throw your stuff away,” she said. “There’s so many things out there that people are throwing away.”

Page gets furniture to refurbish from garage sales, foreclosure cleanouts and even from the side of the road. She has also started getting furniture that was left behind at rental properties.

Once she gets the furniture she cleans them up or paints them, and they look like completely new pieces. She sells them at just a fraction of what they would cost new in the store.

“I try to touch every piece and paint it or add something to it,” she said.

For Page, becoming green began when she and her mother started gaining an interest in garage sales. She’d buy things at the sales and then paint or fix them up in her husband’s garage.

Soon enough, her whole house was decorated with refurbished garage sale items, she said.

And when people would come over to her house, they’d ask her where she got her furniture, she said. The furniture looked like brand-new vintage furniture.

In December, she decided she wanted to take her love of recycling and refurbishing furniture and other household items to the next step.

She and her husband, Brody, are friends with The Chapel tattoo studio owner Gilbert Johnson Jr. who owns the downtown building at 115 S. Broadway Ave., and they agreed she could open a business in the storefront facing Broadway Ave. The Chapel is in the back of the building, and Johnson has a recording studio in the middle.

She started getting the store ready about a month ago.

Her husband, Brody, built a wall that would divide the store from the recording studio, and she painted the walls. They loaded in some furniture and other refurbished household items.

She hosted an open house there on Friday and Saturday.

“Feedback has been really good,” Page said. “ I think everyone realizes they throw a lot of things away.”

Page said she will take special requests from people who are looking for a certain item. She will also accept old furniture. If people can’t bring it in, she will come by and pick it up, she noted.

Page noted she uses 100 percent recycled shopping bags and tags. The paints she used to paint the inside of her store are all paints that people gave to her that were leftover from other projects.

The store will be opened Sundays from 11 a.m. to 4 p.m. and Mondays and Wednesdays from 11 a.m. to 7 p.m.